Dubai-based DMC Arabian Adventures appoints market manager for Italy as demand soars
Dubai, UAE, 8th February 2023: Dubai-based Arabian Adventures, the UAE’s leading destination management company (DMC) and part of the Emirates Group, is announcing the appointment of its first dedicated market representative to be based in Italy, as travel demand from the country to the UAE continues to rise.
Italy has consistently featured as one of the top 20 source markets for travel to Dubai, including within Dubai Tourism’s latest ‘Tourism Performance Report’ for January – November 2022. Tourist numbers from Italy also continue to grow for Arabian Adventures’ within its capacity as a DMC – offering end-to-end destination services to international travel trade partners – alongside its range of award-winning desert safaris, city tours and experiences across the UAE, its cruise handling and event services.
Due to the importance of the Italian source market for the UAE, and to aid in its growth plans for the country, Arabian Adventures has appointed Dora Paradies as its new Market Manager for Italy, based in the major city of Milan. With a background in Destination Marketing, Communications and MICE, and with solid industry relations, as well as her experience working as a marketing and sales representative for Italy as part of Expo 2020 Dubai, Dora brings a wealth of knowledge to the role.
The new role will focus on business development, engaging with the company’s long-standing, successful travel trade partnerships in Italy, and assisting the Arabian Adventures global team in adapting to rapidly changing local trends, driving operational efficiencies, and delivering best-in-class services to customers in Italy.
Alaa AlKhatib, Vice President of Destination Management at the dnata Travel Group, commented: “Italy has always proved an important source market for Arabian Adventures and the wider UAE. With this new in-market appointment, we are striving to be closer than ever to our partners, to nurture relationships – some of which have lasted for decades – while building new connections across the country.”
The expansion of its global team is part of Arabian Adventures’ focus in 2023 to enhance its product and service offering to further enhance Dubai’s position as an attractive destination for global travellers. As part of this, the company aims to emphasise the city’s position as more than just a beach destination – highlighting its desert and mountain attractions, and beyond, to encourage more and longer stays.
To find out more on Arabian Adventures’ DMC operation, and in-destination desert safaris, private tours and other experiences, please access: www.arabian-adventures.com/travel-trade. Meanwhile, for all Arabian Adventures B2B enquiries, please contact: AATradePartners@emirates.com.